Shyam Steel
Product Manager – Digital TransformationLeading a multi-product digital portfolio, enterprise roadmap prioritisation and connected commercial workflows.
ABOUT PRASANJIT
A career built across both sides of the table.
Entrepreneur. Ecommerce operator. Product manager. Enterprise transformation leader. Different environments, one recurring interest: turning a messy business problem into a system people actually use.
THE THROUGH LINEUnderstanding the business.
Understanding the business.
Building what moves it.
Entrepreneurship taught me the operating realities behind a product: customers, pricing, fulfilment and commercial decisions. Enterprise roles added scale, interconnected systems and the challenge of changing how work gets done.
Today, applied AI is another way to explore that same interest. I build public experiments to understand the technology through the behaviour of a real product.
01CHAPTERS, NOT JUST JOB TITLES
From building businesses to transforming them.
Salarpuria Group
Digital Strategy ConsultantDigital funnel strategy, attribution and marketing efficiency.
Berger Paints India Limited
Ecommerce ManagerD2C and painter ecosystem roadmap, commerce, onboarding and direct-to-bank incentives.
Torero Corporation
Global E-commerce & Platform LeadMarketplace strategy across Amazon India, Flipkart and Amazon US.
Vikrobit Technologies
Co-Founder & DirectorA cloud-based assessment platform, from product concept and UX to deployment and go-to-market.
Prime Style
Founder – Digital Commerce BrandsMulti-brand ecommerce, owned storefronts, marketplaces and the full commercial operating cycle.
16+ years across the digital stack
My current work sits around enterprise products, transformation and applied AI, but the path here has crossed almost every layer of digital business — from SEO and paid media to marketplaces, ecommerce operations, product development, analytics, payments and enterprise platforms.
Product & Technology
Product strategy and technical fluency built through hands-on work across web, mobile, platforms, APIs and digital systems.
Earlier in my career I developed working familiarity with HTML5, CSS, Bootstrap, PHP and MySQL, alongside prior exposure to Flutter / Dart. This technical literacy helps me work effectively with engineering teams; it is not a claim of specialist software-engineering depth.
Enterprise Transformation
Moving business processes from fragmented or offline workflows into measurable digital systems.
Ecommerce & Marketplaces
Experience spanning owned ecommerce, B2B/B2B2C commerce, marketplace operations and digital distribution.
Growth & Digital Marketing
Earlier digital roles included direct responsibility for customer acquisition, performance marketing, local discovery and campaign measurement.
Earlier hands-on digital roles gave me direct exposure to acquisition, campaign measurement and customer discovery — experience that now informs how I think about product adoption and growth.
Customer Engagement & Content
Digital engagement has ranged from messaging channels and verified business identities to content production and customer-facing experiences.
Commercial & Leadership
The operating side of product work has always included commercial decisions, stakeholders, budgets and execution governance.
Explore the full breadth of my experience
A deeper view of the platforms, channels, tools and business problems I’ve worked across over the years.
EDUCATION
XLRI Jamshedpur
Executive PGDM — Marketing & Finance
2016–2019 · Rank 3 · CGPA 7.44 / 8.00
St. Xavier’s College, Kolkata
B.Com (Hons) · 2006–2009 · First Division
CONTINUED LEARNING
UGC NET — Management
Digital Product Management — UVA Darden
Generative AI — Microsoft & LinkedIn
CA Inter — Both Groups
02HOW I APPROACH THE WORK
A few principles that travel well.
01
Business outcome before feature output.
02
Adoption is part of product design.
03
Workflows matter more than demos.
04
Complexity belongs behind the experience, not inside it.
05
AI should improve decisions or execution, not merely decorate software.
06
The fastest way to understand new technology is often to build with it.
- Name
- Prasanjit Saha
- Location
- Kolkata, India
- Experience
- 16+ years
- Primary focus
- Product Leadership · Enterprise Transformation · Applied AI
- Experience areas
- Ecommerce · B2B/B2B2C platforms · Enterprise systems · Digital marketing · Marketplaces · Fintech · AI products
Good products start
with better questions.
So do good conversations. For product, transformation, applied AI, or a conversation with your team or classroom.
Let’s connect